Lectures

Date Number Topic Slides Instructor
January 7 L01 Course Overview & Introduction Slides Hammoud
January 9 L02 Market Segmentation Slides Hammoud
January 14 L03 Market Research and Beachhead Markets Slides Hammoud
January 16 L04 Beachhead Markets and Revenue Projections Slides Hammoud
January 21 L05 Revenue Projections- Part II (Discussions & Examples) N/A Hammoud
January 23 L06 Business Models- Part I Slides Hammoud
January 28 L07 Business Models- Part II (Discussions & Examples) N/A Hammoud
January 30 L08 Business Models- Part III & Pricing Frameworks Slides Hammoud
February 04 L09 Unit Economics: Present Values- Part I Slides Hammoud
February 06 L10 Unit Economics: LTV- Part II Slides Hammoud
February 11 L11 Unit Economics: More on LTV- Part III N/A Hammoud
February 18 N/A Quiz I N/A Hammoud
February 20 L12 Unit Economics: COCA- Part IV Slides Hammoud
February 25 L13 Product Development: The Lean Approach- Part I Slides Hammoud
February 27 N/A Students Presenting their Ideas & Market Research Findings for Startups N/A Students
March 11 L14 Product Development: More on The Lean Approach- Part II N/A Hammoud
March 13 N/A Midterm Exam N/A Hammoud
March 18 L15 Product Development: The Lean Approach- Part III Slides Hammoud
March 20 L16 Financial Accounting- Part I Slides Hammoud
March 25 L17 Financial Accounting- Part II Slides Hammoud
March 27 L18 Communications Slides Kit Needham
April 1 L19 Financial Accounting- Part III Slides Hammoud
April 8 N/A Quiz II N/A Hammoud
April 10 L20 Financial Accounting- Part IV Slides Hammoud